• Visualize your Theory of Change

    Use powerful intuitive visualization to show how your organization creates change and why your strategies will be successful in generating impact

  • Communicate from the perspective of societal value creation

    Communicate about progress, challenges, innovations and other strategic issues, and demonstrate how these relate to your social mission

  • Engage stakeholders!

    Together with stakeholders toward more meaning and impact. Incorporate the expertise and resources from stakeholders.

  • Strategize around societal value creation

    Strategic management for social organisations

A strategic management approach to societal value creation

Changeroo assists organisations, programs and projects with a social mission to develop and manage high-quality Theories of Change. It allows you to together with stakeholders co-create Theories of Change, and to present these in an interactive and engaging way.

Changeroo forms the basis for social organisations for impact management, strategic learning, communication, stakeholder engagement, and monitoring and evaluation; all from the perspective of societal value creation.

Awesome features

Visualize your Theory of Change

Visualise your strategies to create impact and show why these will be successful in creating the change you seek.

Zoom in on details and show insight into practice

Communicate the issues strategic to your social mission. Add validation, assumptions, goals, progress made, needs, innovations and more.

Innovative stakeholder engagement

Stakeholders contribute through a Wiki-like setup that is focused on consensus, integration of information and objective facts.


Easily embed your Changeroo account in your website or intranet.

Unique combination of features

Unique combination of logic, visual mapping, communication and stakeholder engagement.


Businesses, NGOs and projects

Organizations use Changeroo to develop, communicate and co-create their Theory of Change together with their stakeholders.

Foster a culture of strategic learning, critical thinking and results. Open up 'black boxes' in thinking, and approach societal value creation strategically.
Take advantage of guiding resources -- such as (video) tutorials, illustrations, thought tools, templates, questions to ask, etc. -- to build your Theory of Change.
Use your Changeroo account to consistently communicate about strategic issues from the perspective of societal value creation. Embed it on your website.
Make stakeholders part of the process. Utilize their expertise and resources.
Convince and fuel excitement for how your organisation is a benefit to society. Build buy-in from funders, civil society, customers, employees, and all stakeholders alike.
Build your framework for impact measurement, monitoring and evaluation.
Plan for partnerships and collaboration. Have a constantly evolving shared understanding and compass towards the desired impact.


Stakeholders use Changeroo to learn about social organizations and to help them bring their societal value creation to higher levels.

Employ your expertise to be of help and influence. Contribute to help move social organisations forward in ways that align with your own values.
Present yourself through your contributions and by becoming a verified stakeholder.
Gain concrete and thorough understanding of social organizations' impact rationales and their progress achieved.
Basis for decision-making, without immediately having to read impact or sustainability reports to get to the real content and essence.
Learn from other stakeholders' feedback and improve your understanding of an organization.
Identify organizations with a well thought through vision that deliver impact. Decide which organizations are open to your input, and justify where to spend your resources.

Partner with us!

We partner with monitoring and evaluation consultants and trainers, international development organisations, networks organising around social entrepreneurship or sustainability, and others. Join us in helping move societal value creation to the next level. Foster a culture of strategic learning among your initiatives and members as well as improve planning, monitoring and evaluation.

Partner with us

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